My blog
Makeup Artist Leicester
Hi, I am Sheelagh Powell, makeup artist! I have over 5 years experience in the industry and have created hundreds of beautiful styles for all occasions across Leicester and the Midlands.
Are you looking for a makeup artist within Leicester? I offer makeup artist services within and around the county. These services are designed to cover all occasions from bridal wedding make up to special occasion make up.
I love to be a part of a bride's special day and I thoroughly enjoy creating a look that the bride feels comfortable with. I always advise that a bride feels 100% comfortable with the look they have chosen and that they feel like a 'more enhanced' version of themselves. I always do a trial run a few weeks/months before the wedding day so we can experiment with colours etc. This is a perfect opportunity to try out false lashes and colours that you may not have considered before.
All products used are recognised brands such as MAC, Airbase, Bobbi Brown, Urban Decay and YSL. These brands have been selected due to the consistent and excellent results they provide.
Consultations and lessons are also a popular choice for many clients who wish to understand the "right" method and techniques of application to achieve the perfect look.
I specialise in airbrush techniques which is a high definition silicone-based makeup. This makeup will feel weightless but will last up to 12 hours on the skin, so makes it ideal for your wedding day. I cater for brides in Leicester and the surrounding areas.
Ps Tweet me if you need any further info! @sheelagh_powell
Product Review
In this video I am talking about some products I have been trying out recently and my opinions on them. As a makeup artist it is important for me to try new products that come onto the market so if there is anything you would like me to test please feel free to email your request and I will see what I can do!
Smokey Eyes
This is a slightly longer than usual makeup tutorial on how to create the perfect 'smokey eye' for a special occasion or night out. Step by step guide to the various products I have used and the best way to apply them.
If you still don't feel confident or don't have all the tools to hand then of course I would be happy to come and teach you how. A makeup lesson from me for just £49 will help give you the confidence to create this look (and many more) for yourself. I am based in Asbhy de la Zouch, Leicestershire and cover all of the Midlands. Do please get in touch via my website for further details.
Sheelagh x
Airbrush Foundation and Blusher Application
During this video I explain why I use an airbrush to apply the base products and show you how it is done and how the skin looks afterwards. Celebrities use it but not all makeup artists can do it. I can and during this video I explain why. This technique involves applying your makeup via an airbrush to give a flawless and weightless finish which requires minimal ‘touch-ups’ throughout the day.
Skin Preparation before a Makeup Application
I am often asked the question 'How can I ensure my makeup lasts all day and doesn't crease by mid-afternoon?'. This next video that I recorded will explain the importance of preparing the skin and how it can help your makeup stay in place all day/evening.
Professional Makeup Artist, Leicestershire
Weddings, special occasions and tutorials
Makeup is something that most women wear every day, and because of that it is easy to get stuck in a rut with your makeup routine. Sticking to what you know and wearing the same look every time is something most women are guilty of.
My name is Sheelagh Powell. As a professional makeup artist, it's my mission to help women with their makeup. Whether it is for a wedding, for a special occasion, or teaching individuals or groups, I'm here to help you build your confidence by showing you how to make the most of your makeup.
I cover the Midlands area including Leicestershire, Nottinghamshire, Derbyshire and Staffordshire. I am based in Ashby de la Zouch, Leicestershire and cover the surrounding towns of Hinckley, Burton upon Trent, Tamworth, Coalville, Nuneaton, Lichfield, Sutton Coldfield, Loughborough, Quorn, Kegworth and Leicester.
I look forward to teaching you all the tricks of the trade!
Video Shoot
I was very excited to get the opportunity to record some video tutorials recently. I met the lovely Mat and Adam from MakeItMedia and we all got on so well from the very beginning. They understood exactly what I wanted to achieve and spent lots of time explaining things to me and editing until I was happy with the end result.
This is my first video and it explains the reasons why I feel it is important to book a professional makeup artist for your wedding day. I will now let the video do all the talking! I do hope you enjoy and watch out for more videos over the coming weeks.
Madness at Makeup Headquarters!
Crazy Week!
So it is Sunday and I am finally getting around to updating my blog. What a week it has been. My new website went live, I shot my first batch of video tutorials, did four makeup applications, two bride makeup trials, a wedding and I got a PB in a 10k race!
I am so thrilled with all the positive feedback my website has had so far. Thank you so much to Andy Larkum from ADL Consulting who has worked very hard on my new site. I am sure he was just as delighted to work with me (!!!!).
Spring Makeup
Spring ‘Makeup Bag Makeover’
I regularly write a makeup column for The Beacon Magazine. In their March/April edition I wrote about spring cleaning your makeup bag. This is something everyone should do. See below for the full article.
Question:Did you know that out of date makeup may harbour numerous bacteria?


